Here's a list of 100+ free tools that creatives and small business owners can use to launch their business. Some advertise as “free forever”; some have free trials. The ones in bold are the ones I use to manage my businesses. Do your due diligence and select what works best for you. 

Website and Blogging

  1. WordPress.com - Free website and blog hosting.

  2. Wix - Free website builder with drag-and-drop features.

  3. Weebly - User-friendly website builder.

  4. Blogger  - Free blogging platform by Google.

  5. Squarespace Free Trial - Try Squarespace for free for 14 days.

  6. Google Sites - Simple website builder by Google.

  7. Strikingly Free Plan - Build one-page websites easily.

    Graphic Design and Photo Editing

  8. Canva - Online design tool for creating graphics.

  9. GIMP - Open-source image editor.

  10. Pixlr - Online photo editing tool

  11. Krita - Free and open-source painting program.

  12. Gravit Designer - Vector graphic design tool.

  13. Vectr - Free graphics software used to create vector graphics.

  14. Fotor - Online photo editing tool.

  15. Desygner - Online design tool for non-designers.

  16. BeFunky - Online photo editor and graphic designer.

  17. Piktochart - Create infographics and presentations.

  18. Visme - Create presentations, infographics, and more.

    Social Media Management

  19. Hootsuite Free Plan - Schedule posts on multiple social media platforms; free 30-day trial

  20. Buffer Free Plan - Schedule social media posts.

  21. Later Free Plan - Schedule Instagram posts.

  22. SocialBee Free Plan - Manage social media accounts, 14-day trial

  23. Planoly Free Plan - Visual planner for Instagram.

  24. Crowdfire Free Plan - Social media management tool.

  25. Zoho Social Free Plan - Social media management for small businesses.

  26. Friends+Me - Schedule and publish social media posts. Free trial.

  27. Postfity Free Plan - Social media scheduling tool. Scroll down for info on the free plan.

    Email Marketing

  28. Mailchimp Free Plan - Email marketing service.

  29. Benchmark Email Free Plan - Email marketing solution.

  30. Moosend Free Plan - Email marketing tool.

  31. SendPulse Free Plan - Email, SMS, and web push marketing.

  32. Omnisend Free Plan - Email and SMS marketing for e-commerce.

  33. Mailjet Free Plan - Email marketing platform.

  34. MailPoet Free Plan - Email marketing for WordPress.

  35. Convertkit Free Plan - Email marketing

  36. GlockApps Free Plan - Email testing tool.

    Productivity and Project Management

  37. Trello - Visual project management tool.

  38. Asana - Project management software.

  39. ClickUp - Task management and productivity tool.

  40. Notion - All-in-one workspace for notes, tasks, and projects.

  41. Todoist Free Plan - Task manager and to-do list.

  42. Airtable Free Plan - Database and spreadsheet hybrid tool.

  43. Evernote Free Plan - Note-taking and organization tool.

  44. Microsoft OneNote - Note-taking app.

  45. Google Keep - Note-taking service by Google.

  46. Wrike Free Plan - Project management and collaboration tool.

  47. Toggl Plan Free Plan - Project planning and task management. Free trial.

    Accounting and Finance

  48. Wave - Free accounting and invoicing software.

  49. Zoho Books Free Plan - Small business accounting.

  50. QuickBooks Free Trial  - Free trial of accounting software. 30-day trial.

  51. Invoice Ninja Free Plan - Invoicing and billing software.

  52. Akaunting - Free accounting software for small businesses.

  53. Manager.io - Free accounting software for small businesses.

  54. ZipBooks Free Plan - Online accounting software.

    Communication and Collaboration

  55. Slack Free Plan- Team communication tool.

  56. Zoom Free Plan - Video conferencing and online meetings.

  57. Microsoft Teams Free Plan - Collaboration platform.

  58. Google Meet - Free video meetings.

  59. Discord - Voice, video, and text chat for teams.

  60. Jitsi Meet - Open-source video conferencing.

  61. Skype Free Plan - Voice and video calls.

  62. TeamViewer Free Plan - Remote control and meeting software..

    E-commerce and Sales

  63. Shopify Free Trial - Free trial for e-commerce platform.

  64. WooCommerce - Free WordPress plugin for e-commerce.

  65. BigCartel Free Plan - Online store platform for artists.

  66. Square Online - Free online store builder.

  67. Ecwid Free Plan - E-commerce platform.

  68. PrestaShop - Free e-commerce solution.

  69. OpenCart - Open-source e-commerce platform. Free trial.

  70. Sellfy Free Trial - Free trial of e-commerce platform for creators.

  71. BigCommerce Free Trial - Free trial of e-commerce platform.

  72. Storenvy - Free online store and marketplace.

  73. Payhip - Sell digital products with no upfront cost.

    Marketing and SEO

  74. Google Analytics - Web analytics service.

  75. Ubersuggest- SEO and keyword research tool.

  76. AnswerThePublic - Search listening tool. Free trial.

  77. Yoast SEO Free - WordPress SEO plugin.

  78. Google Keyword Planner - Keyword research tool.

  79. SmallSEOTools - Collection of free SEO tools.

  80. SEOquake - SEO extension for browsers.

  81. Screaming Frog SEO Spider Free - Website crawler for SEO.

  82. SEOSpace - Squarespace SEO plugin.

  83. Ryan Robinson Headline Analyzer - A whole slew of SEO tools

    File Storage and Sharing

  84. Google Drive- Cloud storage and file sharing.

  85. Dropbox Free Plan - File hosting service.

  86. OneDrive Free Plan- Microsoft cloud storage.

  87. Box Free Plan - Cloud content management and file sharing.

  88. pCloud Free Plan - Secure cloud storage.

  89. MediaFire - Online file storage and sharing.

    Miscellaneous

  90. Grammarly Free - Writing assistant.

  91. Hemingway Editor - Writing and editing tool.

  92. Clockify - Time tracking software.

  93. Bitly - URL shortening service.

  94. SurveyMonkey Free Plan - Online survey tool.

  95. Typeform Free Plan - Online form and survey builder.

  96. Google Forms - Free form and survey tool.

  97. JotForm Free Plan - Online form builder.

  98. Wufoo Free Plan - Online form builder.

  99. Calendly Free Plan - Scheduling tool.

  100. Doodle - Scheduling tool.

  101. Loom Free Plan - Video messaging tool.

  102. LastPass Free Plan - Password manager.

  103. NordPass Free Plan - Password manager.

  104. Zoho Vault Free Plan - Password manager.